​with MTN Bushfire’s hottest range of merchandise and directly support our festival beneficiary boMake Rural Projects, a non-profit which empowers 800 women artisans, as well as the rural communities in which they live, in Eswatini.​​“BoMake” means “women” and boMake Rural Projects works to make a sustainable impact in Eswatini

through equitable social and economic community development projects.

 

BoMake Rural Projects manages and benefits from festival merchandise, so every piece of MTN Bushfire merchandise purchased by festival guests contributes directly to ongoing projects supporting health, sanitation, nutrition, education, and income-generation projects.​​Since 2010, MTN Bushfire has contributed over E1 million to boMake Rural Projects. You can also Tap-Out by donating any remaining funds on your festival pass at the end of the festival and help boMake bring clean water to rural communities. Over 20,000 people have benefited from boMake’s water projects to date.

​

Festival Theme: Juncture of Hum

 

The 2026 theme ‘Juncture of Hum’ illustrates the powerful energy that emerges when individual voices come together at a point of transformation where rhythm, culture and purpose intersect. 

​

At MTN Bushfire 2026, artists, audiences, activists and communities gather at this juncture to create collective meaning and inspire new possibilities through music, movement, dialogue and action.

​

In the spirit of Bring Your Fire, the Juncture of Hum reminds us that what we create together resonates far beyond the festival itself. The connections forged, the ideas sparked, and the impact shared ripple outward, contributing to a more inclusive, creative and sustainable future.

​

​